A/B Testing: Think like the customer

A/B Testing: Think like the customer

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Publish Date:
4 September, 2022
Category:
Parenting
Video License
Standard License
Imported From:
Youtube

Get specific fixes to accelerate results for your landing pages and marketing campaigns (to improve short-term performance) along with coaching to grow your team’s capabilities (to improve long-term performance) in a Quick Win Intensive with Flint McGlaughlin. Learn more at https://meclabs.com/QuickWinIntensive
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At Optimization Summit 2012, Nathaniel Ward, Manager of Online Programs, The Heritage Foundation, shared lessons he has learned from landing page optimization and A/B testing (please note: this video does contain political opinion in the creative samples since Heritage is a conservative think tank). You can the results from one of Nathaniel's tests at http://bit.ly/LongUglyPage

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Courses include certification in
• Online Testing
• Value Proposition Development
• Landing Page Optimization
• Email Messaging Optimization
https://MECLABS.com/certification

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