The Web as a Living Laboratory

The Web as a Living Laboratory

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Publish Date:
4 September, 2022
Category:
Parenting
Video License
Standard License
Imported From:
Youtube

Get specific fixes to accelerate results for your landing pages and marketing campaigns (to improve short-term performance) along with coaching to grow your team’s capabilities (to improve long-term performance) in a Quick Win Intensive with Flint McGlaughlin. Learn more at https://meclabs.com/QuickWinIntensive
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In this MarketingExperiments special Web clinic replay of The Web as a Living Laboratory: The Three Most Important Discoveries from over a Decade of Experimentation recorded live at MarketingSherpa Email Summit 2013, Flint McGlaughlin, Managing Director, MECLABS, reveals the three most important discoveries marketers can use to learn more about their customers.

In this video replay, you'll see how a 25% decrease in conversion ultimately led to a 548% increase in lead captures by using key optimization methodologies.

Flint also shares some key principles from these discoveries that you can use to gain customer insights from email campaigns.

To learn more about Web clinics visit: http://www.marketingexperiments.com/

Learn more from Flint with a MECLABS online marketing course.
Courses include certification in
• Online Testing
• Value Proposition Development
• Landing Page Optimization
• Email Messaging Optimization
https://MECLABS.com/certification

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