Get specific fixes to accelerate results for your landing pages and marketing campaigns (to improve short-term performance) along with coaching to grow your team’s capabilities (to improve long-term performance) in a Quick Win Intensive with Flint McGlaughlin. Learn more at https://meclabs.com/QuickWinIntensive ____________________________________________________________
In this excerpt from "Subject Lines Tested: How to write subject lines that double your clickthrough rate" -- http://j.mp/Jhwb3b -- Dr. Flint McGlaughlin, Managing Director, MECLABS, answers the question -- What is the purpose of a subject line? Seems like an easy question on the face of it. But if you really want to get results from your email marketing, you need to fully understand the function of a subject line.
Learn more from Flint with a MECLABS online marketing course. Courses include certification in • Online Testing • Value Proposition Development • Landing Page Optimization • Email Messaging Optimization https://MECLABS.com/certification
