How to involve IT in a marketing testing and optimization program (Video Excerpt)

How to involve IT in a marketing testing and optimization program (Video Excerpt)

142 View

Publish Date:
4 September, 2022
Category:
Parenting
Video License
Standard License
Imported From:
Youtube

Get specific fixes to accelerate results for your landing pages and marketing campaigns (to improve short-term performance) along with coaching to grow your team’s capabilities (to improve long-term performance) in a Quick Win Intensive with Flint McGlaughlin. Learn more at https://meclabs.com/QuickWinIntensive
____________________________________________________________

This short excerpt from a MarketingSherpa 2012 Optimization Summit session http://www.marketingsherpa.com/video/where-to-test-optimization-summit-2012 features Tony Doty, Senior Research Manager, MECLABS, on getting IT involved when prioritizing the testing sequence in a testing and optimization program. This video excerpt was taken from a presentation titled, "Where to Test, What to Test, What to Ask."

Learn more from Flint with a MECLABS online marketing course.
Courses include certification in
• Online Testing
• Value Proposition Development
• Landing Page Optimization
• Email Messaging Optimization
https://MECLABS.com/certification

Watch On YouTube