Copywriting Case Study: How Encyclopedia Brittanica increased conversion 103%

Get specific fixes to accelerate results for your landing pages and marketing campaigns (to improve short-term performance) along with coaching to grow your team’s capabilities (to improve long-term performance) in a Quick Win Intensive with Flint McGlaughlin. Learn more at https://meclabs.com/QuickWinIntensive
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In this excerpt from a MarketingExperiments Web clinic -- http://www.marketingexperiments.com/site-optimization/copywriting-on-tight-deadlines.html -- Flint McGlaughlin, Managing Director and CEO, MECLABS, shares a case study in which copy changes helped boost conversion 103% for Encyclopedia Brittanica.

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Courses include certification in
• Online Testing
• Value Proposition Development
• Landing Page Optimization
• Email Messaging Optimization
https://MECLABS.com/certification

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